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Notably, a large proportion of these EV SSL Certificates are expiring
certificates from other providers and these companies are renewing their EV SSL
Certificates with Comodo. EV SSL Certificates have increasingly become the
standard for SSL certificates because they provide site visitors added identity
authentication through a visual browser-based indicator that turns the site's
URL green when a secure session is initiated.
This indicator enables the
visitor to authenticate both the identity of a site's owner and the
Certification Authority (CA) that issued the EV Certificate. As EV SSL
Certificates enter their second year in the market, Comodo is capturing a large
share of all renewing EV SSL Certificates industry-wide.
Online business
of all types are recognizing the importance of EV SSL Certificates for their
sites because they provide consumers using Internet Explorer 7 with instantly
recognizable visual cues that help assure them they are on an authenticated Web
page and not a phishing site.
This new green "trust" indicator confirms
that the transaction is encrypted and the organization has been authenticated
according to the most rigorous industry standard including:
- The legal, physical and operational existence of the entity
- The identity of the entity as specified on official records from public
databases (instead of obtaining documents directly from the eMerchant).
- The entity's exclusive right to use the domain specified in the EV
certificate, and
- The entity's proper authorization for the issuance of the EV
certificate
When a financial institution or other online
business uses an EV SSL Certificate, browsers such as IE 7 and the latest beta
version of Firefox 3 will turn the address bar green in addition to providing
the name of the organization that owns the site and the CA provider that issued
the certificate. Comodo is emerging as the EV SSL provider of choice because of
a powerful combination of proprietary deployment technologies that reduce costs
along with a cost structure that represents a saving of potentially thousands of
dollars versus other certificate brands.
1) EV AUTO-Enhancer™ -
Automatic Deployment and Maintenance TechnologyEV AUTO-Enhancer™ -
Comodo's Automatic Deployment and Maintenance Technology is patent-pending
technology that has a number of key benefits that are unmatched by any
competitor; it eliminates costly manual EV SSL deployment (in most cases); it
ensures that the EV "green bar" is always seen the first time a user visits a
website, it enables the EV "green bar" to be seen by users who have disabled
Javascript in their browsers, and it eliminates browser error warnings if the
Windows Auto Root Update facility has been disabled. Finally, unlike EV
certificates from many other CAs, Comodo's EV SGC SSL Certificates continue to
work correctly for customers who install certain Windows Updates on their IIS
servers These capabilities are deemed especially important by customers because
Comodo EV SSL certificates ensures that the widest proportion of all site
visitors can see the important green URL address bar.
EV AUTO-Enhancer™
automatically installs Comodo's new EV root certificate into the trusted root
store of the user's browser whenever an https session is initiated. This process
is seamlessly carried out during the SSL handshake with the web server and is
completely transparent to the end user. Organizations that use Comodo EV SSL
Certificates can be assured that their site visitors can see the green bar
immediately. Comodo's innovative technology allows customers to reassure site
visitors more easily and more cost effectively than many other EV SSL brands.
2) Auto CSR request and Auto Installation Technology Comodo
continues to innovate with new automated provisioning tools to make SSL
deployment faster and easier. These automated SSL provisioning tools provide
process automation efficiency for key functions, including private key
generation, creation of CSRs (Certificate Signing Requests), and even auto
installation of SSL Certificate. The new automation tools have been developed
for both Apache and IIS (6.0) servers, which represent the vast majority of
servers in the market.
Auto provisioning tools for Apache Servers
include:
- auto generation of the private key
- creation of the CSR automatically
- ability to automatically collect the certificate. This auto process is
delivered to customers in one file for simpler and faster
deployment.
Auto provisioning tools for IIS 6.0 servers:
- Free software that will enable a virtual one-step SSL deployment process:
- automatically generate the private and public keys
- automatically create the CSR
- collect the certificate and automatically install it onto the server – all
by just a simple login into a customer's account.
The two
new auto SSL installation tools, in combination with the EV AUTO-Enhancer
technology, are designed to help customers reduce the cost and complexity of SSL
certificates deployment, important considerations when selecting an SSL
provider.
3) Comodo Cost AdvantageComodo has a well earned
reputation for value and Comodo EV SSL Certificates represents a significant
savings over the other large brands. Comodo's EV SGC SSL Certificate at $599,
(comparable to VeriSign's Secure Site Pro) delivers a savings of nearly $1,000.
Comodo EV SGC SSL Certificates include technology that upgrades PCs using older
browsers so they can connect at full 128- or 256-bit encryption levels. This
provides extra security for more users (especially those using older browsers)
which means more opportunity to convert more sales.
EV SSL Certificates
have emerged as a critical solution to protect site visitors from phishing scams
that lure unsuspecting consumers to imposter sites that appear identical to
genuine Web pages. Identity thieves use these sites to steal sensitive personal
information and EV SSL Certificates provide important consumer protection
against this threat.
"For Comodo, the real currency of doing business
online is about creating trust online," said Melih Abdulhayoglu, CEO and Chief
Security Architect of Comodo. "EV SSL certificates are one of the cornerstone
identity and trust assurance tools that businesses have to create trust. Comodo
championed the creation of this level of online trust and we are proud that as
EV SSL Certificates gets more traction, more and more businesses are turning to
us for our value innovation in this space."
For more information, please
visit:
www.instantssl.com/ssl-certificate-products/addsupport/ev-ssl-sgc.html
About
ComodoThe Comodo companies provide the infrastructure that is essential
in enabling e-merchants, other Internet-connected companies, software companies,
and individual consumers to interact and conduct business via the Internet
safely and securely. The Comodo companies offer PKI SSL, Code Signing, Content
Verification and E-Mail Certificates; award winning PC security software;
vulnerability scanning services for PCI Compliance; secure e-mail and fax
services.
Continual innovation, a core competence in PKI, and a
commitment to reversing the growth of Internet-crime distinguish the Comodo
companies as vital players in the Internet's ongoing development. Comodo secures
and authenticates online transactions and communications for over 200,000
business customers and 3,000,000 users of our desktop security products.
For additional information on Comodo - Creating Trust Online™ visit
www.comodo.comSource: www.webhostdir.com 
